THE WATER CURE
ABOUT
Objective: Propose a new series to be added to HBO Max based on an existing book & promote it through various digital methods.
Approach: Conduct a photoshoot for a series of images to be used throughout the entire campaign. Design a promotional poster image (key art) for the series to be displayed on the HBO Max platform & use social media as a tool to promote the series.
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HBO Max Campaign
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HBO Max is a premium streaming app that combines all of HBO with even more must-see TV series, blockbuster movies, and exclusive Max Originals.
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Original Photography, Key Art, Instagram Story, & Teaser
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Illustrator, Photoshop, After Effects
PROCESS.
Click below for a behind-the-scenes look at the research, ideation, and execution phases of this project.