Global Workplace Look & Feel Standards

Overview

Objective: Develop a series of Look & Feel moodboards to guide early-stage design visioning for Global TCCC workplaces, helping align local stakeholders on the overall direction of each office while balancing local cultural relevance with consistency across global TCCC workplaces.

Approach: Developed four distinct Look & Feel directions—Clean & Refreshing, Sleek Industrial, Vibrant Contemporary, and Warm Organic—as structured visual frameworks used during early-stage visioning sessions. These moodboards were designed to capture local stakeholder input and translate it into clear design intent, helping teams quickly align on spatial direction. The outputs informed key design decisions including overall aesthetic direction, furniture, finishes, and architectural details. The system was used as a collaborative tool across global projects, ensuring each workplace reflected its local context while remaining consistent across the broader TCCC portfolio.

Internal Global Workplace Design team and local project stakeholders across The Coca-Cola Company (regional and local office partners)
- Year: 2024
- Duration: 3 Weeks
….
- Ideating Workplace Directions: Developed four distinct Look & Feel directions as an early-stage ideation system to explore different visual paths a TCCC workplace could take, providing structured variation for stakeholder review and selection while remaining grounded in global TCCC workplace standards.
- Moodboard System Development: Translated each direction into a structured set of moodboards covering overall look and feel, furniture and finishes, and architectural details—resulting in 12 total moodboards across the system.
- Visioning Framework: Used the full set of moodboards during stakeholder sessions to communicate design intent, align teams on a preferred direction, and support early-stage decision-making.
- System Outcome: Established a consistent starting point for global workplace design projects while allowing flexibility for local cultural and project-specific influence.
- Adobe Illustrator
- Adobe Acrobat
- Miro